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The Chamber Weekly Blog
A collection of articles that we believe will add value to you and your business!Christina Metcalf and edited by Julie CarrollWednesday, June 15, 2022We know you’re stressed and anxious, but we are here for you. Small businesses like yours are the backbone of our community and our country. You are not in this alone even though it can feel that way as a business owner. Read moreChristina Metcalf and edited by Julie CarrollTuesday, June 7, 2022If you’re a woman who owns a business and you’d like to apply for federal contracts, getting officially certified as a woman-owned business is essential. The federal government’s goal is to award at least 5% of its contracts to women-owned small businesses each year. While the certification process may seem daunting, it’s not that difficult if you know the basic application rules and materials needed. Read moreChristina Metcalf and edited by Julie CarrollFriday, June 3, 2022It’s that time of year again and many of us are preparing for a return to normal when it comes to the seasonal onslaught of tourism. Even with high transportation costs people are traveling and still—hopefully—buying. If you’d like to attract more tourists to your place of business, here’s how you can prepare. Read moreChristina Metcalf and edited by Julie CarrollTuesday, May 24, 2022If you’re a small business owner without the resources to hire a large full-time team, you can still meet your business needs through freelancing or turning to independent business professionals. This can be an economical way to accomplish your goals without having to cover the cost of full-time employees. Read moreChristina Metcalf and edited by Julie CarrollThursday, May 19, 2022Does your town host a Wine Walk, Holiday Stroll, First Friday, or other downtown event where they close off streets and encourage people to get out and support business? If so, you may know that those events often bring the crowds but also bring “tire kickers,” people who are just out for a stroll, not really interested in what you sell. They’re just going into each business, poking around, and usually leaving empty handed. Here are a few suggestions on how to transform your looky-loos into looky heres. Read moreChristina Metcalf and edited by Babs KnowlesWednesday, May 11, 2022Every business is convinced they offer stellar service, but if you can’t think of a company in your area that offers bad service, it might be you. It’s statistically impossible, not to mention an abuse of a superlative, for every business to offer “the best” service. One is better than the other. We aren’t all 5-stars all the time. Read this quick article to see how to improve your customer service. Read moreChristina Metcalf; edited by Babs KnowlesWednesday, April 27, 2022Mother’s Day is an ideal way to honor the women in your life who have helped you become the person you are today. In recent years, it has surpassed the celebration of one’s own mother and encompassed a broader range of women who have made a positive difference in the lives of others. Keep that in mind in your marketing. Read moreChristina Metcalf; Edited by Babs KnowlesTuesday, April 19, 2022If you’re a small business, you probably bootstrapped your website content, picking it up here and there, copying what you like from other sites (hopefully not word for word), and adding as you go. That’s the way most small businesspeople do it unless you’re lucky enough to know someone who offered their writing services or have it in your budget to have it written for you. But do you ever wonder if you have the type of content that will transform the casual web visitor into someone who buys? Here are the components you need on your website to ensure more sales conversions. Read moreChristina Metcalf, Author; Babs Knowles, EditorMonday, April 11, 2022All in, there are 257 national holidays in April alone. If you’re like me, you may find them hard to keep up with, but they can be a great source of engagement for your business. You just have to know how to use them for maximum return and get a little creative. Celebrating these days serves to connect your audience with your business so make sure you have a little fun with this. Read moreChristina Metcalf and edited by Babs KnowlesTuesday, April 5, 2022While TV is a nice brainless way to unwind, if you feel like you never have enough time in the day, chipping away at couch time is an easy tip to become more productive. We can’t give you more time in your day. But with fewer hours in front of the TV, you’ll feel like you have a greater number of hours than usual. Read more