This presentation offers insights into leveraging AI to streamline marketing efforts. Attendees will explore three AI solutions: automating email responses, generating visual content, and managing marketing campaigns efficiently.
Key highlights include:
- AI-Powered Email Management: Simplifying email correspondence, ensuring consistency, and saving hours.
- AI-Driven Visual Content Creation with Canva: Reducing design time by 75% while maintaining high-quality outputs.
- Email Campaign Automation with Constant Contact: Enhancing engagement and providing deep insights with minimal effort.
The session will show you how AI can be pivotal in reclaiming time, fostering consistency, and promoting growth in marketing strategies. Discover how to identify suitable tasks for AI applications, start small, and track the effectiveness of AI integration in marketing workflows.
Kelly Biggs is an accomplished business owner and marketing professional with over 25 years of experience in sales and marketing. With an MBA from Emory University and a wealth of experience working with Fortune 100 companies and startups, Kelly brings a unique blend of strategic thinking and practical know-how to every marketing challenge. Kelly owns WSI Biggs, a digital marketing agency.
As a business owner, Kelly has empowered other businesses to achieve their marketing goals through various tactics, from branding and messaging to digital marketing, social media, Search Engine Optimization (SEO), and advertising. Her mission is to empower entrepreneurs to grow their businesses, and she has a passion for winning.
Kelly loves to share her knowledge and educate others. She has spoken at the Small Business Development Center (SBDC), Amazon, and Emory University. Additionally, she has served as an adjunct professor at Morris Brown College.
Kelly was honored as Sandy Springs’ Local Business Person of the Year in 2022 and 2023. She roots for the Tennessee Vols and the Atlanta Falcons and enjoys riding her Peloton bike. She resides in Atlanta, GA, with her husband Roan and their blended family, including two daughters, Monet and Naima.
One of her favorite quotes is from John Maxwell: “People don’t care how much you know until they know how much you care.”
How to Use AI in Your Marketing to Save Time and MoneyThis presentation offers insights into leveraging AI to streamline marketing efforts. Attendees will explore three AI solutions: automating email responses, generating visual content, and managing marketing campaigns efficiently.Key highlights include: