• "Effective Lead Generation Using Digital Marketing" Workshop

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    Name: "Effective Lead Generation Using Digital Marketing" Workshop
    Date: February 10, 2023
    Time: 10:00 AM - 12:00 PM EST
    Website: Register Online
    Event Description:
    "Effective Lead Generation Using Digital Marketing" Workshop

    Friday, February 10, 2023, 10 AM - 12 PM
    Fee: $20

    Register Online

    Small business owners need to effectively use their limited resources to generate a favorable return on time and financial investment.

    This Live Online Workshop will focus on best practices that can be immediately put into use.

    You will be given a broad look at the basics of the digital landscape, instruction on sources for lead generation, and an overview of other considerations as you develop your digital marketing strategy. Topics to be covered:

    Lead generation sources
    • Website design
    • SEO/SEM
    • Backlinks
    • Blogging
    • Paid media - Local service ads vs Google Ads
    • Social media - Platform options, Email marketing
    Other considerations
    • Content marketing
    • ORM (Online Reputation Management)
    • Public relations
    • Branding
    • Geofencing
    • Creating a sales funnel
    • Tracking and forward strategies
    Location:
    Online Workshop
    Date/Time Information:
    Friday, February 10, 2023, 10 AM - 12 PM
    Contact Information:
    SCORE North Metro Atlanta, 678-506-0718
    Send an Email
    Fees/Admission:
    $20
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